What's Trending: Announcing Calibrate720, the Power to Know What's Coming
Other tools rely on keywords, shares and search strings to analyze public sentiment, but lack the capability to truly measure a campaign's ability to "move the needle" of public opinion. Calibrate720 uses advanced AI tailored to your communications campaign objectives delivering real-time ROI.
Digital civic participation and corporate and trade association PACs are giving citizens a bigger stake and a stronger voice in Congress, state legislatures and at the ballot box. We help organizations grow their grassroots capacity and political clout, by giving their most valued stakeholders the skills, tools and resources to shape legislation and regulations, invest in candidates that stand with them, and win from the state house to the White House. That’s how we bring public opinion full circle.
The report, based on the 2018 GOTV and Voter Engagement Survey conducted in the lead-up to the midterms, provides detailed information on how companies and associations conducted advocacy in 2018 (and how they plan to in the future). For example, political action committees (PACs) were the top engagement tool, used by 86 percent of respondents, while email programs were another workhorse topping 64 percent. Voter registration websites and candidate visits were also top-ranked at 59 percent each.
SevenTwenty Strategies announced that it has appointed Vlad Cartwright as President of the firm, effective March 15, 2018. Pam Fielding will become the company’s Chief Executive Officer. With over 20 years of leadership experience in public affairs, advocacy strategy, and public relations, Cartwright will continue to lead public relations and advocacy programs for SevenTwenty’s Fortune 500 and trade association client base.
Whether you’re asking people to write to Congress for the first time or introducing a PAC to your company leaders, there are three foolproof strategies to guarantee a flawless rollout of your new political program. Read on!