What's Trending: Announcing Calibrate720, the Power to Know What's Coming
Other tools rely on keywords, shares and search strings to analyze public sentiment, but lack the capability to truly measure a campaign's ability to "move the needle" of public opinion. Calibrate720 uses advanced AI tailored to your communications campaign objectives delivering real-time ROI.
Digital civic participation and corporate and trade association PACs are giving citizens a bigger stake and a stronger voice in Congress, state legislatures and at the ballot box. We help organizations grow their grassroots capacity and political clout, by giving their most valued stakeholders the skills, tools and resources to shape legislation and regulations, invest in candidates that stand with them, and win from the state house to the White House. That’s how we bring public opinion full circle.
VoteWatch is a ready-packaged content strategy for organizations that need to educate PAC donors, grassroots advocates, C-suite leaders, division heads or new employees or members. It can be used right out of the box, with no further work needed, or it can be branded and customized with your logo.
If your LTE includes the above elements, grabs the editor’s attention, gets printed and garners clicks and/or shares, the paper will notice and that’s a good thing for the next LTE opportunity you should pursue. Plus, getting it placed in one outlet lends credibility and can lead to greater receptiveness with similar publications.
SevenTwenty Strategies announced that it has appointed Vlad Cartwright as President of the firm, effective March 15, 2018. Pam Fielding will become the company’s Chief Executive Officer. With over 20 years of leadership experience in public affairs, advocacy strategy, and public relations, Cartwright will continue to lead public relations and advocacy programs for SevenTwenty’s Fortune 500 and trade association client base.
Whether you’re asking people to write to Congress for the first time or introducing a PAC to your company leaders, there are three foolproof strategies to guarantee a flawless rollout of your new political program. Read on!